Organisations: are you ready for the real impact of digital transformation?
Are you ready for the real impact of digital transformation?
Whatever the driver for embracing digital transformation in your organisation, one thing is clear: truly effective transformation is driven by people with the right skills, behaviours and attitudes, not just digital technology.
One of your greatest challenges will be finding the right people, including leaders, that are appropriate to the stage of your digital journey. Being clear about the skills and behaviours you need for each stage will be key.
At Hudson we have identified three main phases of digital transformation:
- Developing: this is when an organisation seeks to exploit digital technologies within their existing strategy and business model. It’s very much a starting point, with a focus on a few steps in the value chain to achieve efficiency in customer facing areas.
- Maturing: stage 2, when digital really underpins the corporate strategy, rather than being a sub-set of it. Characterised by a very customer-centric, cross functional approach driven by greater internal collaboration, innovation and risk taking.
- Optimised: when digital is the organisational strategy, often with the emphasis on maintaining a disruptive position. Not all organisations will choose to reach this stage.
Each of these stages in the digital journey brings with it a whole new set of challenges and heralds new ways of working, organisational structural changes and fresh talent requirements.
Where are you on your digital journey?
Understanding where you are on your particular journey will be key to understanding your short and medium term talent requirements. Download our Digital Journey Planner to understand more about the impact on culture, leadership, talent and organisational design of each stage in the journey.
How Hudson can help
You’ll find that at Hudson we understand that a ‘one-size-fits-all’ approach to digital transformation talent acquisition, development and retention really isn’t appropriate. It has to be about what is appropriate to your organisation, your goals and where you are on your digital journey.
We also understand that the traditional lines between functions have become blurred: technology professionals are expected to understand customer behaviour and the customer journey; marketing professionals are expected to be highly digital savvy; all professionals have to be data literate.
Above all , we understand that your success will depend as much upon the attitude and mindset of your people as it will their technical or functional expertise. Which is why we place so much emphasis on a clear understanding of the behaviours you need and our ability to assess those using our world-class talent management tools and methodologies.